You wrote it. You edited it. (Go you! Woohoo!) Now it’s time to send it out into the world. But you can’t just push your book out of the nest and expect it to fly– book launches require strategy, research, and some good ‘ole fashioned sweat equity.
While their own recent launches are fresh on their minds, Julia and Alexis share their top tips for making the most of your book launch, from how to leverage a following from one pen name to another (for example, Julia Kelly to Julia Blake) to why you really should consider going live on Facebook.
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Oh, and speaking of book launches– congrats to Alexis on 7 Dirty Lies and Julia on Changing the Play!
In our June episode we introduced the idea of interviewing authors about their journeys to publication. What better way to kick off this series than with our own Julia Kelly, whose book The Governess was Wicked comes out this month (next week, in fact, on September 12). This first book will be quickly followed by the other two books in the series, The Governess was Wanton in October, and the Governess was Wild in November.
Julia talks about getting “the call” from her agent about an editor wanting to buy her books, what it is like to turn around a three book series on a tight deadline, and how she thinks her decision to indie publish while waiting for a traditional deal has helped prepare her for the launch of the Governess Series. She also shares exciting news about her next project. Watch the video below or listen to the podcast on Soundcloud or iTunes.
And while you’re watching/listening– we suggest you enjoy our Drink of the Month: Irish Coffee. Inspired by a scene in Alexis’ latest book 5 Dirty Sins.
Want to follow along with Julia’s exciting book launch? Here are all the ways:
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We’re talking book launches on the show this month. Not how to launch a book, but how to survive your book launch. Survive your book launch, you ask? Isn’t it the happiest day ever? Your words in the world! People buying them! Everyone congratulating you!
And yes, it is all those wonderful things, truly it is.
But there’s also a lot of vulnerability in putting a thing out there and saying “Hey, stranger– I made this, you should spend your time and money on it,” or “Hello, I love this, but you might hate it and if so, you’ll probably tell me.” Also, while I’m being really honest, it doesn’t always (ever?) turn out quite like the dream in your head from a sales perspective. You might not hit all the lists.
So how do you manage all that and still celebrate your HUGE accomplishment? One big thing we’ll chat about is making sure you do something, even just a little something, special on launch day. It does’t have to be big, or flashy– just something you wouldn’t ordinarily do, that feels like a little party.
Which is where this month’s drink comes in. The Gimlet is a bit more work that pouring yourself a bourbon on the rocks, and it’s best served in a pretty glass, but it’s easy enough to make from things you probably have around. Perfect for a little celebration anytime. Here’s a nice, simple recipe (note the pretty glass– very important!).
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